In 1989, Annie Withey co-founded Annie’s and started making natural macaroni and cheese. She wanted to show that a successful business could be socially responsible. The values that Annie started with still guide our company every day.
Our Mission
We are on a mission to make Organic for Everybunny. When you eat organic food, you are caring not only for your family’s health and wellness, but that of the planet and everybody on it. Together, we are making an impact.
Why Organic
Supporting the health of people and the planet begins with sourcing ingredients from organic and sustainable farms. The health of each is connected to the health of all. We’re all in this together.
Ingredients
We choose ingredients that are not only delicious, but also have a positive impact on farmers, communities, animals, the environment, and you.
We've created a peace sign shaped pasta and combined it with delicious, REAL parmesan cheese flavored with a hint of garlic. Annie's Organic Peace Pasta comes in a fun tie-dyed box which features Bernie as the ultimate hippie! Try this cult classic while listening to your favorite groovy 60s brands. Annie's Homegrown is a good company with good people that makes good food and does good stuff. From the beginning, Annie impressed upon us the necessity of operating responsibly by giving back to the community. Because if you don't take care of the folks who are taking care of you, everything gets ugly. And anyone who thinks an ugly planet is a healthy planet is a wackadoo. Annie's motto: Eat Responsibly. Act Responsibly. Annie's Homegrown has stayed committed to its goals even as the company has expanded. With distribution in all 50 states, it's become the second-largest brand of macaroni and cheese in the U.S. And in their own words: "We know we're the first most delicious." History of Annie's Homegrown After creating Smartfood in 1982, one of the fastest-selling snack food products in U.S. history, Annie Withey co-founded Annie's Homegrown in 1989 with the idea of making a great-tasting, all-natural macaroni and cheese. In the end, though, she did a lot more than that. In 1998, Annie's Homegrown was the first to develop and introduce three amazing kinds of organic macaroni and cheese. At the end of 2001, Annie's introduced a line of certified organic pasta, dressed up in a lovely bright purple box. And in 2005, Annie's introduced three flavors of Deluxe Mac and Cheese, four awesome flavors of organic crackers that they call Cheddar Bunnies, and three flavors of graham crackers called Bunny Grahams, made with organic ingredients. Annie continues to be the inspirational leader of Annie's. She works from her home in Connecticut, answering some consumer letters and providing input on new product and marketing ideas. She remains the company's corporate conscience. For their Organic Peace Pasta & Parmesan, Annie's created a peace sign-shaped pasta and combined it with a delicious, natural Parmesan cheese sauce flavored with a hint of garlic. Using all certified organic ingredients, Annie's Organic Peace Pasta comes in a fun tie-dyed box that features Bernie, Annie's loveable mascot, as the ultimate hippie! Made with all-vegetarian ingredients.
Certified Organic
Made with goodness; No artificial flavors, synthetic colors, or preservatives
We work with trusted suppliers to source only non-GMO ingredients
Organic cheese from cows raised without antibiotics or synthetic hormones. Certified organic ingredients are grown without persistent pesticides.