Start your day with quality haircare designed to nourish, protect and gloss up even the most stressed-out of locks. From protein-packed, volume-boosting shampoos and conditioners that leave a feather-weight finish, to colour-matched dry shampoos, to super-stylers that make your style perfect —we’ve perfected our recipes using 100% vegan and cruelty-free, natural ingredients. So, who wants a good hair day, every day?
Natural formulas that won’t dry out your hair
100% vegan and cruelty-free
Paraben, mineral oil and sulfate-free
Beautifying ingredients like calendula, chamomile and shea butter
Products work together for the tresses of your dreams
Instantly polish your hair and leave your locks softly restored and superbly shiny. This feather light formula transforms unruly second-day hair into tame, lustrous hair, without the harsh chemicals. Give your overly enthusiastic tresses a smooth blow-out look every morning - no water required
HYDRATING DRY CONDITIONER: This innovative dry conditioner helps fight frizz, boost shine, & revive your second-day style. Argan oil adds luster while coconut & crambe seed oil smooth strands.
BLOWOUT IN A BOTTLE: This dry conditioner helps nourish & protect strands. Unique formula helps fight frizz while adding shine. Hair looks & feels touchably soft & refreshed without weigh down.
CRUELTY FREE BEAUTY: From our decadent body scrubs & lotions to our high-quality shampoos, conditioners & styling products, our gorgeous formulations don’t harm so much as a hair on a bunny’s head.
NATURALLY LUXE: Our skin, hair, & body care products have the high-performing natural ingredients you love, & none of the stuff that you don’t. No parabens, phthalates, sulfates, or talc. Ever.
CAKE BEAUTY: We specialize in crossing high-performing, naturally driven formulations with playful indulgence, designing award-winning, vegan, cruelty-free products that our customers love & trust.