Revlon Color Effects Platinum Blonde, At-Home Hair Lightening Bleach Dye Kit Up to 7 Levels of Lift, with Anti-brass Violet Conditioner, Ammonia & Paraben Free, 60 Platinum, 1 count
From the manufacturer
Why We Love It
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High Lift Salon Quality BlondeSuper-lightening Luminous Platinum Powder lifts your natural color up to 7 levels, even on medium brown hair. |
*Formulated without Ammonia and ParabensFormula leaves hair glowing with lustrous shine. |
Violet After-CareOur violet conditioner boosts blonde and banishes brassy tones. |
Bond Restore ComplexOur anti-breakage technology causes less damage after achieving high lift blonde results at home. |
How to Use The Color Effects Platinum Kit
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Step 1: Prepare formula and hairPut on gloves before preparing the formula. Part your hair into four sections. *For root touch-up applications, please refer to the instruction insert for detailed instructions |
Step 2: Apply formula in sectionsApply formula in sections leaving one inch of hair from the scalp. After 20-30 minutes, apply formula to the roots. |
Step 3: Rinse, Shampoo & ConditionerOnce your hair has reached the desired lightness, thoroughly rinse your hair. Use the shampoo and conditioner. |
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| Color Effects Platinum | Color Effects Frost & Glow Highlights | ColorSilk Beautiful Color Hair Color | Total Color | Root Erase | |
| Color result | Permanent | Permanent | Permanent | Permanent | Permanent |
| Form | Liquid and powder | Liquid and powder | Liquid gel | Non-drip cream | Reusable Root Touch-Up Kit |
| Benefits | Improved formula, ultra-light platinum results with up to 7 levels of lift, works even on dark bases, less hair damage, anti-brass results, ammonia- and paraben-free* | Improved formula, customizable highlights with easy cap and hook application, less hair damage, anti-brass results, ammonia- and paraben-free* | #1 Hair Color in the USA*. Long-lasting, permanent hair color, 3D Color Gel TechnologyTM, high definition color and shine *Revlon’s calculation based on Nielsen Scantrack unit sales data for hair color category last 52 weeks ending 12/26/20. | Clean and vegan nourishing permanent hair color for 100% gray coverage made without ammonia, parabens, sulfates, silicones, mineral oil, gluten, and phthalates | 5 minute, multi-use Root Touch up kit seamlessly blends to match your current hair color |
| Gray Coverage | None | None | 100% gray coverage | 100% gray coverage | 100% gray coverage |
| Results in | 25+ minutes *Please refer to instruction leaflet for guidance on processing time | 25+ minutes *Please refer to instruction leaflet for guidance on processing time | 25+ minutes *Please refer to instruction leaflet for guidance on processing time | 25+ minutes *Please refer to instruction leaflet for guidance on processing time | As little as 5 minutes *Please refer to instruction leaflet for guidance on processing time |
| Ammonia Free* *Formulated without adding ammonia or parabens. | ✓ | ✓ | ✓ | ✓ | ✓ |
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